Website Design: Choosing The Right Colors For Your Website

Posted April 27th, 2007 by Mybusiness

Green

Green is the color of nature. It symbolizes prosperity, tranquility, abundance, fertility and safety. It is mostly associated with money and wealth, and believed to bring abundance and success. The color Green also reflects peace, serenity and life force.
It is strongly advised to put some Green in your life when you want:

a new state of balance
a need for change or growth
to pursue new ideas
protection from fears and anxieties

Yellow

Yellow is the color of sunshine. Mostly associated with Joy, Intellect and Clarity. It also symbolizes Enthusiasm, Light, Creativity, Spirituality. The color Yellow is believed to bring out Optimism in one individual, and always evokes a positive response because of it's cheerfulness and liveliness. It is also perceived to be a childish color, and it not advisable to use the color Yellow in selling prestigious and expensive products to men. Yellow is generally considered too soft a color for men, and won't look good on Tuxedos, Suits, and other manly products.

The color Yellow is best for those who wanted:

clarity in decision-making
a relief from 'burnout', panic, nervousness, and exhaustion
sharper memory and concentration skills
protection from lethargy and depression during dull weather.

Orange

Orange is a power color. A mixture of Warmth, Happiness, Courage, Success all rolled into one. Orange is said to be the most color associated with appetite. Believed to increase the craving for food, and stimulates enthusiasm and creativity.
Put some orange in your life when you want:

to spice things up when you feel time is dragging
to become more involved in something
to increase creativity
relief from things becoming too serious

Red

Red, is the color of fire and blood. Associated with Power, Warmth, Energy, Determination, Excitement, and Passion. The color Red dominates and grab attention, and often believed to be the most intense among the other colors. It symbolizes aggressiveness, will-power and impulsiveness.

Put some red in your life when you want:

increased enthusiasm and interest
more energy
action and confidence to go after your dreams
protection from fears and anxieties

Violet and Purple

Violet is the color of Deep Passion. It suggests sophistication, intelligence, dignity and spirituality, and conveys a feeling of romance, and sensitivity. Purple on the other hand, is the color of good judgment. The color of people seeking spiritual fulfillment. Purple is believed to be used best in meditation as the color gives peace of mind to people surrounded by it.

Put some violet/purple in your life when you want:

to use your imagination to its fullest
to re-balance your life
to remove obstacles
to calm over activity or to energize from depression

Blue
Blue, the coolest among all colors, is the color of the Sea and Sky. Peaceful yet Strong. It conveys Tranquility, Intuitiveness, Trust, and Loyalty. Often associated with depth and stability. It also symbolizes wisdom, confidence, intelligence, faith, truth, and heaven.
The color Blue is believed to relax the nervous system and increase productivity.

Best used by people who wanted:

calm and relaxation to counteract chaos or agitation
to open the flow of communication
to broaden your perspective in learning new information
solitude and peace

Black
Black is the color of Power. It conveys Reliability, Authority, and Constancy. The color is often associated with formality, mystery & death, elegance and prestige. The color Black also signifies also mystery, providing a sense of potential and possibility. Death and Evil, symbolizing grief.

Put some black in your life when you want:

to become inconspicuous
to open the door to mystery
to prepare for the unknown
a restful emptiness

White
White is the color of purity, cleanliness, lightness, safety, simplicity and youth. Cool and Refreshing, it is also known as the color of snow.
The color also conveys kindness and perfection, as White symbolizes the purity of the heart and soul. The color has purification vibrations and can be used to clear blocks from your path.

Put some white in your life when you want:

to clear clutter and obstacles away
to start a fresh beginning
to bring about mental clarity
purification of thoughts or actions

Gray
Gray is a neutral color. It suggests authority, practicality and earnestness. Gray by itself can appear dull so it is best to use it to compliment other colors. Gray is also believed to be the color of Sorrow. People who favor gray can be the lone wolf type or narrow-minded. Gray with more silver in it can be a very active color. Its energy imparts void, emptiness, lack of movement, emotion, warmth and identifying characteristics. Because of this, gray can be restful. It has a detached and isolated feeling. Gray can have a cooling effect when placed next to other more vibrant colors. It has a stabilizing effect, making vibrant colors stand out while muting their vibration.

Put some gray in your life when you want:

to emphasize your willingness to comply
a neutral, non-invasive feeling
to reduce the intense energy of another color
to feel detached or isolated

Brown
Brown is the color of earth and wood. Brown creates a neutral and comfortable environment, and suggests richness, politeness, helpfulness and effectiveness. Some shades of brown create a warm, comfortable feeling of wholesomeness, naturalness and dependability.
Put some brown in your life when you want:

a solid wholesome feeling
to blend with the background
a connection with natural earth and the stability this brings
orderliness and convention

Pink
Pink is the color of Romance, Imagination, and Fantasy. It is a combination of red and white. The quality of energy in pink is determined by how much red is present. White is the potential for fullness, while red helps you to achieve that potential. Pink combines these energies. Shades of deep pink, such as magenta, are effective in neutralizing disorder and violence. Some prisons use limited deep pink tones to diffuse aggressive behavior.

Pink provides feelings of caring, tenderness, self-worth and love, acceptance. It gives the feeling of calmness and soft-heartedness, with a tranquilizing effect.
Put some pink in your life when you want:

calm feelings
to neutralize disorder
relaxation
acceptance, contentment

Gold
Gold is the color of wealth and good health. It evokes the feeling of prestige. Symbolizing high-quality, illumination, wisdom, and wealth. Wearing gold in everyday life increases personal power, and promotes courage, confidence and willpower. Gold chains worn around the neck preserve health.
Put some gold in your life when you want:

increased personal power
relaxation and enjoyment of life
good health
success

Indigo
Indigo is the color of the deep midnight sky. It symbolizes a mystical borderland of wisdom, self-mastery and spiritual realization.
While blue is the color of communication with others, indigo turns the blue inward, to increase personal thought, profound insights, and instant understandings. While blue can be fast, Indigo is almost instantaneous.
Put some indigo in your life when you want:

to focus on personal issues
to develop intuition
to step outside of everyday life for a new and interesting way of viewing a problem
solitude and inner communication

About the Author

Liz Roberts is a successful internet marketer and has been using outsourcing to fuel her everyday online marketing business. In her recent years in the arena of online marketing, she was able to build a competent team of outsourced webmasters performing link building strategies and creating web templates.

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